The Ideal Vehicle Award is Sportage’s second AutoPacific award this year. The compact SUV is honored for high owner satisfaction in Compact Crossover SUV category.
.jpg)
The view from the Summit
Summit Place Kia in metro Detroit is proud to announce that the Kia Sportage has won its second award from AutoPacific this year. For in addition to winning the Vehicle Satisfaction Award earlier this year, Kia’s Sportage has just won the Ideal Vehicle Award in the compact crossover category.
Here is the official release from Kia Motors America:
(SEOUL) June 29, 2009 – Kia Motors America, Inc. (KMA) announced the 2009 Kia Sportage compact SUV topped the compact crossover SUV category in AutoPacific, Inc.’s 2009 Ideal Vehicle Awards (IVA) in the US, closely following the AutoPacific Vehicle Satisfaction Award received earlier this year. The AutoPacific IVA awards are a quantitative measurement of how closely a vehicle matches an owner’s expectations.
“We take great pride in knowing our owners are satisfied with their vehicles and Sportage’s recognition as an ideal vehicle is a tremendous compliment,” said Michael Sprague, Vice President of Marketing, KMA. “This second AutoPacific award directly reflects the satisfaction of smart, discerning Sportage owners, and this type of consumer feedback validates Kia’s commitment to providing high levels of quality, style, safety and practicality in all of our vehicles.”
Sportage, noted for its passenger and cargo space as well as its off-road capabilities and impressive fuel economy, meets the needs of consumers looking for the total package at a significant value.
Sportage offers an extensive list of standard safety and convenience features, including six airbags with full-length side curtain airbags, SIRIUS Satellite Radio with three months complimentary service* and USB and auxiliary input jacks, while the 2.0-liter engine delivers impressive fuel economy at 20 mpg (city) and 25 mpg (highway).
Based on survey responses from more than 32,000 vehicle owners, the 2009 IVA measure the combination of trust, anticipation, expectations and reality within specific product segments by having respondents rate 15 attributes concerning whether they would change them after having owned their vehicle for 90 days. An ‘ideal vehicle’ is one that meets the owner’s expectations based on how few attributes they would change. Sportage received a score of 1,224 out of a possible 1,500.
In addition to Sportage’s top ranking in its segment, Kia Spectra, Kia Optima, Kia Sorento and Kia Borrego ranked among the top five in each of their respective categories.
There is no better time to buy a Kia
To see for yourself why we’re so excited about the award-winning Kia Sportage, as well as the rest of the entire line-up of high quality, affordable Kias, you can contact us at our Waterford store by calling 248-682-6002 or by dialing 734-397-9900 for our Canton store. You can also check us out on the web at www.summitplacekia.com. Better yet, stop by one of our two dealerships – located at 2200 Elizabeth Lake Road in Waterford, just behind the Summit Place mall or in Canton at 41840 Michigan Avenue, just west of I-275 and see why everyone at Metro Detroit’s sales leader would “Love to see ‘ya” in a Summit Place Kia!
* Customers must renew SIRIUS subscription after trial period if they wish to retain service.
Editor’s Notes: Standard equipment, powertrains and specifications based on U.S. model and may vary depending on country.
