Summit Place Kia Blog

Kia Releases Additional Information on New Optima

March 15, 2010 - 8:59 am | Category: Kia News, Kia Optima, Press Release Steve Cypher

Kia Motors has released additional information about the new Optima sedan that will make its world premiere at the New York Auto Show next month

Summit Place Kia

The view from the Summit

Here at Summit Place Kia in metro Detroit we received some additional news from Kia Motors regarding the upcoming world premiere of the new 2011 Kia Optima sedan that will take place on April 1st at this years’ New York Auto Show.

Along with the new information, Kia Motors also released two new images of the Optima that accompanied the following press release:

2011 Optima

Next generation Kia Optima to showcase confident new design direction

World premiere to be held at 2010 New York Motor Show

(SEOUL) March 14, 2010 – The next generation Kia Optima (currently, also known as ‘Magentis’ in some markets) is set to make its world premiere next month at the 2010 New York International Auto Show.

“The next generation Optima possesses the power to surprise,” says Peter Schreyer, Kia’s Chief Design Officer. “It’s a car that people will simply not expect from Kia – and that’s exactly what we set out to achieve.”

The Optima exudes an athletic confidence from every angle and shutline – its raked roofline, the high and pronounced shoulder line of its sculpted flanks and its extended wheelbase are complemented by boldly flared wheel arches and a shallow glasshouse that create a saloon with a muscular and self-assured stance.

2011 Optima

The striking visage of the Optima features a new interpretation of Kia’s bold ‘tiger’ family face that’s edged by piercing projector headlamps.

Longer, wider and lower than before, the Kia’s coupe-like profile is enhanced by the sweeping chrome arc that flows from A to C pillar, a distinctive design motif that visually lowers the car further still and enhances its cab-backwards proportions.

Spacious, and with class-leading levels of safety and luxury equipment, the Optima’s

“The Optima embodies Kia’s confident new design direction,” says Schreyer. “It’s a global car with individual appeal.”

The Kia Motors press conference for the New York International Auto Show will take place on April 1, 2010 from 10:10-10:35 a.m. at the Kia Stand on Level 1 of the ‘Jacob Javits Center’ located between 34-39 Streets on 11th Avenue in New York City. intelligently configured and driver-oriented cabin underlines this newfound poise and presence.

The excitement continues at Summit Place Kia!

While you’ll have to wait until this fall to see the new 2011 Kia Optima, both Summit Place Kia stores have a great selection of the new Kia Forte, the Kia Forte Koup as well as the all-new Kia Sorento! To schedule an appointment, or for more information on the entire line-up of high quality, affordable Kias, you can contact us at our Waterford store by calling 248-682-6002 or by dialing 734-397-9900 for our Canton store. You can also check us out on the web at www.summitplacekia.com. If you just want to stop in for a visit, our two dealerships located at 2200 Elizabeth Lake Road in Waterford, just behind the Summit Place mall and in Canton at 41840 Michigan Avenue, just west of I-275. Once you’re there, you’ll see why everyone at metro Detroit’s sales leader and Proud Automotive Sponsor of Michigan Athletics would “Love to see ‘ya” in a Summit Place Kia!

UM Athletics

 




Leave a Reply

Please copy the string m1KDwE to the field below: