Urban passenger vehicle named best overall value

The view from the Summit
Here at Summit Place Kia in metro Detroit events have been moving along at such a high rate this spring that we find we have to catch up on some Kia news that has been sitting on the back burner for a number of weeks.
In the flurry of announcements, auto show introductions and LPGA Kia Classic News, we neglected to mention the latest news about the Kia Soul. It turns out that top online parenting site MotherProof.com has recognized the new Kia Soul by naming it to their 2010 “Top Cars for Families” list. Citing the Soul’s family-focused features, the web site notes that the Kia hatchback offers versatility, safety features, styling and value.
Here is the news release describing the event:

IRVINE, Calif. – Kia Motors America’s (KMA) resident halo car, the 2010 Soul urban passenger vehicle, continues to accumulate accolades, having now been named to the “2010 Top Cars for Families” list by online parenting site MotherProof.com as “Best Overall Value.” Also given two “Top Safety Picks” by the Insurance Institute for Highway Safety (IIHS), named one of the “Most Exciting Cars of 2010″ by TIME.com, one of “10 Great and Safe Rides for Teens” by AutoWeek magazine and most recently the “Best Hatchback of 2010″ by online automotive authority Cars.com, visited by more than 10 million car buyers each month, MotherProof.com selected the Soul for its appealing nature, functionality and overall value.
“Shopping for a family vehicle does not mean sacrificing style, affordability or fun and Soul lets parents maintain their individuality while keeping the family safe and stylish with a slew of personalization options and standard safety features,” said Michael Sprague, vice president, marketing of Kia Motors America (KMA). ” As the kick-off to Kia’s largest brand transformation to date, which most recently included the all-new 2011 Sorento crossover, Soul’s wide-ranging appeal continues to receive consumer and media acclaim and bring more and more buyers to Kia showrooms.”

The MotherProof.com awards showcase cars, SUVs and minivans that “mom reviewers” consider to be top vehicles for families in a number of segments, including minivan, three-row SUV or crossover, two-row SUV or crossover, wagon, sedan, fun, overall value, hybrid and best LATCH connectors. Winners are then chosen based on family-friendly criteria set forth by the reviewers, including ease of entrance and exit for all passengers, LATCH connector usability and easy seatbelt usage, among other features.
Soul offers an immense amount of style and value on top of an extensive list of standard safety features sure to appeal to all families, including front seat active headrests, dual front advanced airbags, front seat-mounted and full-length side curtain airbags, an Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS) and a Tire Pressure Monitoring System (TPMS). Front and rear crumple zones, side-impact door beams, an impact-absorbing steering column and Lower Anchors and Tethers for Children (LATCH) system also come standard.
Available in four trims, Soul, Soul+, Soul! (exclaim) and Soul sport, Kia Motors’ affordable halo vehicle offers an attractive starting price below $14,000(1). Four special edition Souls, based on the Soul+ trim, also are being released throughout the year, including Denim Soul, Ignition Soul and most recently Shadow Dragon Soul. Offering consumers even more ways to customize the Soul, each special edition comes with its own unique exterior color and packaging.

Take a spin in a new Kia Soul
To find out for yourself why the new Kia Soul is selling so well and has received so many awards, you really need to visit Summit Place Kia and take one for a test drive. To schedule an appointment, or for more information on the rest of the entire line-up of high quality, affordable Kias, you can contact us at our Waterford store by calling 248-682-6002 or by dialing 734-397-9900 for our Canton store. You can also check us out on the web at www.summitplacekia.com. If you just want to stop in for a visit, our two dealerships located at 2200 Elizabeth Lake Road in Waterford, just behind the Summit Place mall and in Canton at 41840 Michigan Avenue, just west of I-275. Once you’re there, you’ll see why everyone at metro Detroit and Michigan’s sales leader and Proud Automotive Sponsor of Michigan Athletics would “Love to see ‘ya” in a Summit Place Kia!














